The Challenge for Cinemas
What is the primary challenge faced by cinemas? Empty seats in the theater. Each movie is licensed for screening for a specific period, during which it needs to attract as many viewers as possible. The higher the audience turnout, the greater the revenue.
But how do you persuade viewers to choose your cinema? After all, a ticket to another theater offers the same movie. The key is to inform as many people as possible about what films are worth watching and the unique offerings your cinema has compared to competitors.
The Solution - SMS Marketing Services
Option 1 - SMS advertising campaigns. Whether the cinema is newly opened or has been in operation for years, there will always be people unaware of its existence who could become loyal customers.
Example of an SMS Campaign for Cinema Promotion
We're open! Show this SMS and get free popcorn! YourCinema.com
| Description | Targeting the city where the cinema opened |
| Number of SMS Sent | 50,000 |
| Conversion Rate | 2% |
| New Viewers | 1,000 |
Option 2 - Exclusive offers. Run promotions, lotteries, discounts, bonuses, or inform your audience about the latest technical advancements in your cinema.
Option 3 - Updates for regular customers. Frequent moviegoers should at least be informed about the current screenings. Additionally, customers can subscribe to genre-specific SMS updates (receive notifications for specific movie genres).
SMS services also play a significant role when integrated with website functionality. User account creation, ticket booking and purchases, and other financial operations are better secured with SMS confirmations. This can be achieved by integrating your software with our SMS gateway.
Benefits of SMS Marketing for Cinemas:
- Attract new viewers.
- Exclusive offers via SMS: promotions, discounts, new shows, special deals.
- Synchronize ticket booking and payment systems with SMS notifications.
- Conduct SMS surveys.
Leverage our SMS marketing services and experience the effectiveness of SMS campaigns!
